Without a doubt, Huawei is fighting against the odds in the market to maintain its position in the market, something that it is achieving by strengthening its ecosystem of apps and services to generate an environment of trust for users. Huawei has now presented its results in this regard for 2020, and the growth is undoubtedly remarkable.
Far from diminishing, Huawei’s offer to users when it comes to software is increasingly important and diverse. Counting on its own ecosystem of services and specific apps for its users, such as Huawei services ( HMS ), those compatible with Android, its EMUI customization layer and the new HarmonyOS operating system.
Research and software development
Without a doubt, Huawei has shown that it was clear from the beginning on the formula to continue growing in its software ecosystem. This is based on having a powerful innovation and research department that has sought to offer users everything they need on their mobiles in the form of apps and specific software for them. One of the great keys to this growth in the role of Huawei’s ecosystem is its HMS services.
These have increased in 2020 to 700 million active users each month . This represents a significant increase if we take into account that in the previous year the monthly active users were 600 million. Only in Europe, HMS have grown 33% compared to 2019, reaching a total of 90 million active users each month, compared to 68 million in 2019.
AppGallery is already one of the leading stores in the market
In an environment in which practically both Apple and Google monopolize the app distribution market, it is especially commendable that Huawei has made its AppGallery store the third largest in the market worldwide . This store is already one of the main globally as a result of the great effort that Huawei is making to have the largest number of apps available to its customers. 2020 has ended with 120,000 applications built into Huawei’s HMS services , which are those that can take full advantage of not only the software, but also the hardware of the company’s phones and devices.
There are already 530 million active users in the store every month, of which 42 million correspond to the European market, which is a huge achievement for the company. The growth of users in Europe is remarkable, with 61.5% more than the previous year. The downloads are also a great indication of the strength that the Huawei store already has in the market, having reached 384.4 billion downloads worldwide in 2020. These have grown no less than 83%. Of the 2.3 million developers working for AppGallery worldwide, 300,000 are from outside of China. In 2021 Huawei hopes to continue improving these figures with the new design and user experience that have been recently introduced.
Petal Search, new search engine
It has undoubtedly been one of the great projects that Huawei has started during 2020. The Chinese firm is not only generating a new ecosystem of applications completely independent of other alternatives on the market, but it has also launched its own search engine for devices on the market. brand. This search service has managed to attract 3.4 million users in Europe .
This search engine is not exclusive to the brand’s devices, but is also now accessible for Android and iOS terminals thanks to the web version of the search engine. It is undoubtedly a search engine that in the short space of time that it has been present in the market has differentiated itself by a pleasant user experience for everyone who tries it.
Its specific design for mobile devices makes it very easy to navigate from the first moment, so it will undoubtedly be one of Huawei’s developments that will grow the most during 2021. The Chinese firm expects to end 2020 with more than 30 million active users per month compared to the current 12 million.