
Barely three months have passed since the release of the new iPhone on the market and, as happens every year, rumors and leaks about next generations are always ahead. January is also usually a very interesting month in the face of this information, since it is usually when an advanced development of the new phones begins and leaks arise. But when will we see these devices? Are there any planned strategy changes from Apple? We analyze it.
September is usually the chosen month
Apple tends to surprise with product launches in times when, at least by tradition, they are not expected. However, with the iPhone he remains faithful to his strategy. The original model was presented in January and launched in June, but in subsequent generations it was the summer months that were chosen for both. The iPhone 4s has already delayed its coming-out even more, reaching the month of October to finally make the iPhone 5 and later always be presented in September. Up to 7 consecutive generations have been presented this month, with the exceptions of the ‘SE’ range which has been presented and launched in the first quarter of the year and always under a press release without holding an event.

Only in 2020 we had an exception and that is that the COVID-19 pandemic disrupted the company’s plans, forcing them to bring the presentation of the iPhone 12 to October. In fact, we had to wait until November for the entire range to be on the market As the ’12 mini ‘and ’12 Pro Max’ were not on sale until November 13. Not only the entry to the factory suffered delays, but also the last stages of development that were planned for the months of March and April, precisely when the coronavirus began to strike around the world after its expansion from China.
Will there be delays this year for the iPhone 13?
Be it iPhone 13 or iPhone 12s as some sources close to Apple say, the new 2021 iPhone will arrive at the end of the year. Of that there is no doubt and in fact it does not seem that Apple thinks of changing those fetish months in the short term. Knowing the specific date is more complicated and in fact officially it will not be known until 1 or 2 weeks remain for the event. However, all the analysts point out that it will be September again when they appear at an event that remains to be seen if it will be able to be face-to-face again or if on the contrary they follow the dynamics of doing them via streaming for health reasons.
The plans they have in Apple Park is that their new devices begin to enter the factories at the beginning of summer, so if there are no setbacks they may even be ready for launch in the same month of September or at least part of it. from them. Every year we see tensions between Apple and its component suppliers over the issue of deadlines, so we could almost assume that there will be at least some shock. That then they can be solved in time will be another story.

In a time as strange and complex as this with a virus lurking around the world, it is almost impossible to know what exactly will happen in any area of personal life, but also on an industrial level. Therefore we cannot say with certainty anything about what will happen and less when we are talking about launch plans 9 months ahead, but it seems that with the vaccination process open in half the world and with health measures already established, there should not be No problem so that this year we had the four new phones on the block in September.