Navigating the New Windows 10 Update: Microsoft Pushes for Account Migration

Microsoft‘s latest strategy to encourage migration from local to Microsoft accounts with its new Windows 10 update has sparked a mixed reaction among users. This move, revealed through banners in the Settings application for users within the Insider program, underscores Microsoft’s drive to unify user experiences across its ecosystem.

Here’s a closer look at what this change entails and how users can manage the new settings.

windows local accounts

What’s New in the Windows 10 Update?

The recent Windows 10 Insider build, while not packed with groundbreaking features, has introduced a notable change aimed at transitioning users from local accounts to Microsoft accounts. The update deploys banners within the Settings app, prompting users to make the switch. This push is part of Microsoft’s broader strategy to integrate its operating system with other services, enhancing features like data backup and subscription management.

Benefits and Drawbacks


  • Enhanced Backup and Sync: Linking a Microsoft account facilitates better integration with cloud services, ensuring that data backups and synchronization across devices are more seamless.
  • Improved Security: Microsoft accounts offer additional security features that help protect data and prevent lockouts, which can be crucial for both personal and professional users.


  • Privacy Concerns: Some users prefer local accounts due to concerns over privacy and data control. The insistence on switching to Microsoft accounts could be seen as limiting user choice.
  • Intrusive Notifications: The introduction of persistent banners within the system settings could annoy users who prefer a less intrusive experience.

How to Disable the Pop-Up Messages

For users who find the new banners intrusive or prefer to stick with a local account, there is a straightforward way to disable these notifications:

  1. Open the Settings App: Click on the Start menu and select ‘Settings’.
  2. Navigate to Privacy Settings: Within the Settings menu, find and click on ‘Privacy’.
  3. Adjust General Settings: In the Privacy menu, go to the ‘General’ section. Here, you will find a toggle for allowing Microsoft to display suggestions and messages. Turn this off to stop the pop-ups.

Microsoft’s Broader Strategy

This update is in line with Microsoft’s ongoing policy with Windows 11, where users are required to use a Microsoft account during the initial setup, especially for the Home edition of the OS. This approach suggests a continued effort to integrate services and streamline user experiences across Microsoft’s product range, although it remains a contentious point among those wary of excessive data sharing or those who advocate for greater user autonomy.


Microsoft’s latest update for Windows 10 users in the Insider program reflects its strategic push towards a more interconnected and Microsoft-centric user experience. While this move offers benefits such as improved security and seamless service integration, it also raises concerns about user choice and privacy. Users who wish to maintain a local account can disable the new notifications by adjusting their privacy settings, retaining control over how they choose to interact with Windows.