IDC, Counterpoint and Canalys have just published the evolution of the sales of mobile phone manufacturers in the last quarter, leaving the ground ready for the most powerful months of the year. October, November and December, with their Black Friday and Christmas campaigns, are the months that most phones are sold and this year there is nothing to indicate that the opposite will happen.
Analyzing the data provided by these market studies we see how Samsung remains at the top as the world’s largest phone provider, after losing its place to Huawei a few months ago. The news coincides with the release of the best quarterly revenue figures in Samsung’s history, which it claims was helped by an increase in demand for smartphones in the last quarter.
On the other side of the coin, Huawei’s shipments fell 7% qoq and 22% yoy, according to Counterpoint, while shipments from Samsung were up 47% during the latest quarter. This means that Huawei has lost 22% of market share compared to the same quarter of 2019 while Samsung has grown almost 3%
Xiaomi, the great beneficiary
Xiaomi has managed to dethrone Apple as the third mobile seller globally, a place to which it was displaced a couple of years ago after the second position was taken from it by Huawei. The Cupertino brand sells 10.6% less compared to last year while Xiaomi almost doubles its sales, improving them by 42%. The fact that the new iPhones of 2020 were delayed until a week ago surely has a lot to do with it, so it is to be imagined that in the last report of the year we see how Apple regains ground against Xiaomi .
Vivo , which has just arrived in Spain, is the other large Chinese manufacturer that presents positive figures in the last quarter, selling 3.5 million mobile phones in this period compared to 30.2 last year, representing an increase of 4.2%.
Are GMS dangerous for Xiaomi?
Some ill-wishers continue to insist that the Trump government began to make life impossible for Huawei after the brand managed to surpass Apple, the main North American company, at the global sales level and there may be those who think that Xiaomi could suffer the same same.
As we say, it is most likely that Apple will recover this third place shortly with the launch of the 4 new iPhone 12 models, so it does not seem that Xiaomi should fear much for the presence of Google services on their mobiles. In addition, we must not forget that next week there are elections in the United States …
Source>Gizmochina