For some time now we have been talking about Temu as the cheap shopping app that is making waves due to its low prices . So much so that for some it is difficult to believe that it is true or that it seems like a scam. However, it is not and behind it there is a company that offers real products that reach the homes of a large number of customers. Therefore, it is necessary to clarify the reasons behind these cheap prices in Temu.
The Temu Price Mystery
In any case, it is not surprising, since if we look closely there are other online stores that sell many products of all kinds at ridiculous prices, such as Shein, AliExpress and others, some more or less cheap depending on the seller. If we make the comparison, some have similar prices.
What is hidden behind Temu’s cheap prices?
The main reason their prices are so low is that their products come directly from China. Although it is based in Boston, it is owned by the Chinese firm PDD Holdings and the products travel directly from its country to a dozen countries. There the prices are much cheaper than in our country, and since they come directly to us without intermediaries they are so accessible. In China, production and labor costs are much lower.
The Temu Strategy
On the other hand, you will not see recognized brands in their app, and it is precisely the brands that increase costs considerably. If you find any complaints and the app will delete them, if you see that the price is so low that it is difficult to believe. These two main reasons are what bring us technological products and many other types to our country at a spectacular price.
Its large network of merchants, logistics partners, and ecosystem that they have built over the years are what have allowed it to now become the app where you can buy whatever you want for very little money. They only require a minimum of 10 euros of purchases . The more they sell, the better prices they can give, and that is their key. Sell more even if you earn less per product to earn more money.
Attracting Savvy Shoppers
Another reason that makes many people buy much cheaper or without paying anything is their promotions to attract new customers. They prefer not to earn as much on some sales, but to get new customers who become interested in buying in the app. After all, it is a very cheap promotion strategy, cheaper than advertising on other sites, and very effective.
Temu’s Shipping Reality
Although for now it is not as well-known an app as AliExpress, Miravia or others, it is booming and more and more people are trapped by its low prices, coupons, and gifts. Don’t expect high-quality products, but you may be surprised at how good some are for what they cost. You will also have to wait a while for orders , since they come from China, so don’t expect them to arrive overnight. If you organize well, you will be able to have your Christmas, Three Wife, birthday, or event gifts on the day, although always with enough time because shipments arrive in a minimum of one to two weeks.