IGTV finally offers the ability to generate automatically generated subtitles. An important and powerful tool with which users with accessibility problems are not going to miss anything, but for the rest it can mean an increase in the impact and reach of their publications. So we tell you how it works.
Automatic captions on IGTV
The use of automatically generated subtitles is something that will not take anyone by surprise. Platforms like YouTube have been using this type of tool for a long time, although sometimes they are not 100% reliable. Although it is understood that it fails, because the diction and quality of the audio is important for a correct operation.
However, what matters is that Instagram finally added to IGTV this same tool that had also been used on Facebook for a long time. In this way, your video platform is now capable of automatically generating subtitles for the content that is published there in up to 16 different languages.
Thanks to these subtitles the user who publishes the content can not only benefit from a greater reach and impact with their video, but also users with accessibility problems benefit. What’s more, this is really an accessibility option with which it is sought that those who suffer from hearing problems are not excluded by not knowing what is being told in the video.
How to add automatic captions to IGTV videos
This option, like others that do not take up much time, is important to activate if you want to reach the maximum number of people. And the best thing is that it is so simple that not doing it is something nonsense, because it does not count at all and the benefits are many.
To activate the automatic generation of subtitles for your IGTV videos, you just have to follow a series of simple steps. These basically consist of going to the account settings and there activating some options. Then, when the video is published, make sure that everything follows Ok and that’s it. You will not have to do anything else. But if you think so, we see it step by step.
- The first step is to go to the Instagram application and then to your user profile
- Within your profile, go to the configuration options
- Now click on the Account option
- When you access you will have to search among all the options the one that indicates Subtitles
- Now all you have to do is make sure it is active
- The default language will show the one you use with the application / operating system
Now that everything is correct, the next step is to upload your IGTV video and make sure that the function of automatically generating subtitles is active for that content in question. How? Well again by following a few simple steps.
- Upload your video to IGTV and fill in everything as usual, from title to description, etc.
- Once everything is done go to the advanced settings
- Activate the option to generate subtitles automatically within the Accessibility option
Ready, once the video is published, the platform will analyze it and generate these subtitles . So it is only a matter of time (usually little) before they are available to all those users who need them or want to consume your content without having to increase the volume. For example, when they are in public transport or meeting other people and they do not want to disturb or do not wear headphones.
Just one last note, if you have manually added your subtitles to your video by “burning” them directly in it, remember to disable this option if you don’t want them to overlap each other.